Commercial production
PG Bison, Mkhondo Investment Video
PG Bison is one of my longest-standing clients, and a direct one. This film covers their investment in the plant at Mkhondo, a new MDF line, and what that means for furniture and forestry in South Africa.
- Client
- PG Bison
- Role
- Edit, Shoot, Produce, Animate
- Discipline
- Commercial
- Runtime
- 4:15
- Year
- 2024
Challenge & solution
PG Bison sit in the KAP group and lead a lot of South Africa’s furniture and manufacturing sector. They wanted a film that showed why they’re investing here, and at what scale: upgrades at the Mkhondo plant in Piet Retief, a new medium-density fibreboard line, drone coverage of the facility, and some stock up front to set the wider African story. I shot it, edited it, animated it and produced it. That’s the full range of what I do, on one job.
I’ve made a lot of films with them. This one needed to feel like an investment film without becoming a factory tour. The drones help with scale. The rest is about why the money is going into that ground.
The discipline
This one came through commercial production. Brand and retail commercials for agencies and in-house teams.
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